Export Promotion Mission - Niryat Protsahan & Niryat Disha

Key Features

Financial Assistance

Component

Assistance Provided

Detailed Explanation & Example

Export Credit / Liquidity Support 

Trade-finance support, credit insurance, collateral easing

Example: Your MSME exporter business wants to expand shipments to Africa but needs additional working capital of ₹ 2 crore. Under Niryat Protsahan you may get cheaper credit or a guarantee/insurance support to access the credit.

Market Access / Overseas Infrastructure 

Support for overseas warehousing, brand building, quality compliance, market exploration

Example: You plan to launch your product in Latin American market. Under Niryat Disha you may receive assistance to participate in an international trade fair, set up a small overseas warehouse or gain global standard certification, thereby enabling you to expand.

Export Diversification & MSME Focus

Support that helps you move into new markets, e-commerce export, value-added products

Example: Previously you exported basic garments to a limited market. With the mission’s support you may upgrade your product design, enter new niche markets and export via e-commerce platforms globally, reducing risk and increasing volume.

Eligibility Criteria

Who Can Apply:

Who Cannot Apply:

Documents Required

Application Process for the Scheme

Option 1: Apply with Bullit 

Click here to start with guided support. Our team verifies eligibility, compiles documents, and handles application & follow-ups on your behalf. You can monitor progress while focusing on operations. 
Recommended for: Lean teams. Designed to save you time and effort. Access expert help from start to finish.

Option 2: Apply Through Export Promotion Offices 

  1. Identify eligibility for Niryat Protsahan or Niryat Disha components.
  2. Submit an application with enterprise and export-related details.
  3. Provide proposed activities such as branding, packaging upgrades or training participation.
  4. Receive approval for training, incentives or reimbursement.
  5. Participate in approved promotional activities.
  6. Submit documents and claims for financial assistance.

Related Schemes

Frequently asked questions

What is the main objective of EPM?

The objective is to strengthen India’s export ecosystem, particularly for MSME exporters, by providing trade-finance support and global market access via two sub-schemes.

Who can benefit under the mission?

MSME exporters of goods and services and other export-oriented enterprises who seek additional credit support or market/access infrastructure can benefit.

What are the two sub-schemes under EPM?

The two sub-schemes are Niryat Protsahan (focus on trade-finance support) and Niryat Disha (focus on market access, branding, overseas infrastructure) as part of the Export Promotion Mission

How will my MSME access the export credit support under Niryat Protsahan?

You approach your bank or finance institution (or EXIM Bank) with your export credit requirement; the bank processes your loan under the scheme, then assistance in the form of guarantee, cheaper funding or other support under Niryat Protsahan is applied.

What kind of market access support is available under Niryat Disha?

Support may include overseas warehousing or storage, global branding/marketing, participation in international trade fairs, certification and compliance support, entry into new markets, e-commerce export tie-ups.